Training and advisory for individuals and teams.

Rival Academy is a one-day, in-person, small group workshop designed to teach the principles, models, and practices of building successful challenger brands and teams.

Attendees will walk away with an understanding and action plan to...

Find and own a point of difference for their brand

Build communications plans to reach and influence their target audience

Develop distribution plans for owned, paid, and earned media channels

Build an analytics and martech system to understand the effectiveness of their marketing activity

Design a team structure, ways of working, and culture to attract and retain top talent

Our curriculum is delivered in three parts, covering our Brand OS, GTM Engine, and Talent Ecosystem frameworks. Each course includes a lecture and case study led by our three co-founders with guest appearances from leading CMOs and entrepreneurs sharing their perspective and advice.

Each attendee will also have access to three follow-up 1-1 advisory sessions to help guide the implementation of the models and learnings from the workshop.

Register your interest

If you’re interested in attending an Academy session, bringing Academy to your city, or hosting a private session for your team, please register your interest below.

Thanks for getting in touch! Someone from the team will get back to your shortly.
Something went wrong while submitting the form. Please check that all fields are complete.

Upcoming academy dates and locations:


December 6th, 2022


January 26th, 2023


March 15th, 2023


Q1, 2023