Ep. 31 – How to Adapt to Constant Change with Sam Dulka of Dubai Economy & Tourism

This week Eric talks to Sam Dulka, Associate Vice President of Global Business Marketing at Dubai Economy and Tourism about the pressing need for marketers to keep up with change and how Dubai has established itself as a challenger brand in the last few years through finding the channels for meaningful influence with the audience they are trying to reach.

To listen to this conversation on your preferred streaming platform, click here.

If you prefer to watch this episode, visit (and subscribe!) to Rival’s YouTube channel.

‍