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What The DOJ’s Antitrust Lawsuit Against Google Means for Marketers

There was a time when America was definitely the world leader in “trustbusting”.  But then big tech happened. That being said, this week The Department of Justice has launched a lawsuit against Google, trying to get them to sell off their ads business in an attempt to make the media buying segment more competitive. What does this mean for marketers? Find out in this week’s Punchy! Oh, and DuBose coins “Acquivation” (acquisition + innovation) 

Stories discussed:

US targets Google’s Online ad Business 

DOJ’s Anti Trust Case is Ambitious but Risky 

DOJ’s Suit to Break Up Google Was Years in The Making 

Burberry’s new Logo 

AI vs Machine Learning 

Punchy is a production of Rival, a marketing innovation consultancy that develops strategies and capabilities that help businesses grow faster. Punchy is hosted by Eric Fulwiler, who's often joined by his Rival Co-Founders Jenna Cummings and DuBose Cole. 

Find Rival online at www.wearerival.com, LinkedIn, Twitter

Watch the video version of this Podcast on YouTube.

Find Eric on LinkedIn and tweet him @efulwiler

Find Jenna on LinkedIn.

Find DuBose on LinkedIn.

Say hi at media@wearerival.com, we’d love to hear from you.

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