Now showing:The team’s favorite Rival campaigns.
Hover over any screen to see the work. And stay tuned, as we’re always updating and trying channel greatness.
Tumblr
DC Blitz
While Big Tech courted Washington, Tumblr took it over.
Inauguration week 2025: TikTok banned, Musk and Zuckerberg front row. The OG community platform staged a takeover of DC to remind people what social is for.
AdAge · Hatch · Shorty Awards
1
tumblr
https://cdn.prod.website-files.com/633a925bb365d583ba64f172/6abd84afbf371d504b6108af_wg-tumblr-loop-v2.mp4
#36465D
creative-production-design
https://vimeo.com/1051587152
Good Foods
Guacxiety
82% of avocado buyers suffer from it. We gave it a name.
The dread of avocados turning before you can use them. An integrated campaign named the feeling, and made Good Foods guacamole the cure.
2
good-foods
https://cdn.prod.website-files.com/633a925bb365d583ba64f172/6abd84b1b669afdb456a2d10_wg-good-foods-loop-v2.mp4
#F26B21
research-strategy,creative-production-design
Plymouth Rock
The Bostonians
Every Boston team in every ad. Now in its fifth season.
Three sponsorships, one rabid sports town. Instead of an ad per team, a sitcom where Bruins, Patriots and Red Sox fans hang out regardless of alliances.
3
plymouth-rock
https://cdn.prod.website-files.com/633a925bb365d583ba64f172/6abd84b40637cc45d806a64e_wg-plymouth-rock-loop-v2.mp4
#0B3D91
creative-production-design
https://vimeo.com/1123648759
Plante Moran
Personal Approach
Wealth management without the Wall Street illuminati.
Plante Moran builds deep, generational relationships. The work makes that personal approach the point of difference.
4
plante-moran
https://cdn.prod.website-files.com/633a925bb365d583ba64f172/6abb9ad93360b7599e1a952c_wg-plante-moran-personal-approach-loop.mp4
#7A2E8E
creative-production-design
https://vimeo.com/1123256150
Elliptic
Wallets
We lost hundreds of wallets at Money20/20. On purpose.
Lost wallets scattered across the biggest fintech event of the year, a reminder that as crypto takes centre stage, traditional wallets are being left behind.
5
https://cdn.prod.website-files.com/633a925bb365d583ba64f172/6abd84b5b253c25ffb02b335_wg-elliptic-loop-v2.mp4
#6C5CE7
creative-production-design
https://vimeo.com/1138259424
Lawn Doctor
Lawns are for Living
Thick, healthy lawns are for living on, not looking at.
Most lawn brands show customers obsessing over pristine grass. Lawn Doctor wants them enjoyed. We even made working stain sticks and lawn signs as giveaways.
6
lawndoctor
https://cdn.prod.website-files.com/633a925bb365d583ba64f172/6abb9ae3741117205cce3dcc_wg-lawn-doctor-lawns-are-for-living-loop.mp4
#2E9E44
creative-production-design
https://vimeo.com/1181661842/f18963ba41
Various
TV Spots
A Power Slap champion, a lead foot and a dip that sparks a party.
A reel of broadcast spots, from Mosquito Hunters' expert help (Power Slap champion Nate Burnard) to Good Foods dips that do more than taste good.
7
https://cdn.prod.website-files.com/633a925bb365d583ba64f172/6abd84b8454133db8e76641f_wg-various-loop-v2.mp4
#FF3E8E
creative-production-design
https://vimeo.com/1123631337
Sage Home
Wow Starts Now
A brand new bathroom in under 48 hours.
When people hit their breaking point, Sage Home brands like New Bath Today deliver instant gratification. Thus: Wow Starts Now.
8
https://cdn.prod.website-files.com/633a925bb365d583ba64f172/6abb9a03061905364f18ad25_wg-sage-home-loop.mp4
#1E8C8C
creative-production-design
https://vimeo.com/1181678712/3327830537
Wonder
The Cravings Expert
20+ chef-led menus. 90+ locations. One craving expert.
Part delivery app, part restaurant chain. An aggressive OOH buy across 11 Northeast and Mid-Atlantic states made Wonder the answer to whatever you crave.
9
wonder
https://cdn.prod.website-files.com/633a925bb365d583ba64f172/6abb9af644bffcf7e37b8323_wg-wonder-the-cravings-expert-loop.mp4
#E4B400
paid-media-analytics,creative-production-design
