Rival Intelligence
Most AI gives you more of the same, faster. Ours is built to challenge convention at scale.
We deploy integrated, AI-native teams through Rival Intelligence.
A proprietary agentic and technology platform at the core of our model.
An AI platform at the core of everything we do.
Built on five years and 10,000 hours of challenger brand research, and deployed into every engagement we run.
- Specialist agents in every team. Research, strategy, creative and media expertise on hand, from day one.
- Your knowledge, never lost. Everything we learn about your brand is kept and used, so every brief starts further ahead.
- Research at challenger scale. Insight that used to take weeks, in days.
Faster work. Never unchecked.
The platform does the heavy lifting. Senior people set the direction and review everything before it reaches you.
- More senior time on your business. Small, senior teams, because the legwork is handled.
- It compounds. Every approval and result makes the next piece of work sharper.
Built around your challenge. Yours to keep.
Rival Intelligence is not one fixed product. We assemble it for each client: proven modules, connected to your data and tools, and anything new your brief needs, built by our engineers.
- Start from proven modules. Each one already carries years of senior expertise, so a system built for you is working in weeks, not months.
- Connected to how you work. Your data, your brand rules and your approval steps, built in.
- Host it, embed it, own it. Run what we build on your own infrastructure or inside your own tools.
An example custom build of an AI brand platform
An example custom build mapping 25 communities across three markets for a global outdoor brand
Custom-built products based on challenger expertise.
Every module carries codified knowledge: the frameworks, judgment and quality bar of the senior people who do this work at Rival. We switch on the ones your brief needs.
- Category Intelligence Who is winning your category, and which conventions are ready to break. Our strategists’ category audit, codified.
- Microcultures The communities shaping culture around your brand, found and sized with the method behind our microcultures research.
- Brand Platform One source of truth for your brand, built the way our brand strategists build one, and checked against every brief.
- Synthetic Research Test ideas with audience panels in days, designed the way our researchers design a study.
- Trends The shifts in search and culture that matter to your category, before your competitors act on them.
- AI Visibility How AI assistants talk about your brand against your competitors, and what to change.
- Brand Studio Every format, on brand, from one approved campaign, held to our creative directors’ standards.
- Creative Analysis Which creative works, and for whom, read the way our creative leads read it.
- Media Audit A clear score and action plan for every ad account, from our media leads’ audit checklist.
- Planning Media plans built and explained in hours, on the logic our planners use.
- Media Reporting Results read back every week, with the why behind the numbers.
01Will anything reach me that a person has not read?
No. A senior person reviews everything before it reaches you, and nothing publishes on its own.
02Can it make things up?
Every claim ties to a source, and when the evidence is not there, it says so.
03What do we actually get?
Senior thinking, delivered faster. The platform does the legwork, so our people spend their time on your business.
04Does it get better over time?
Yes. Everything we learn on your account feeds back in, so the work gets sharper with every release.
05We only need one part of this. Does that work?
Yes. Each module is switched on when you need it, on its own or as part of a system built for you.
06Who owns what you build for us?
You do. Your deliverables, your brand platform and the tools we build for you are yours to keep.
07Can we run it inside our own environment?
Yes. What we build for you can be hosted on your infrastructure or embedded in your own tools.
08Where does our data go?
Your data serves only your work, and is never used to train public models.